Media and Entertainment

Deliver Profitable Content Across All Media and Devices

Once-captive audiences have rapidly become discerning entertainment consumers with a growing array of choices. As a result, today’s most successful media, entertainment, and sports brands must be able to optimize operations and deliver personalized services and relevant content across multiple devices, while capturing all revenue streams.

NTT DATA has in-depth expertise in the emerging platforms and tools that are driving change in the industry. Having worked with leading media, entertainment, and sports leagues and brands worldwide, we are a recognized leader in optimizing business operations, increasing engagement, and improving competitiveness. Grounded by market experience and proven methodologies, our services help clients adopt best practices in areas like digital rights and contract management, licensing, talent acquisition, royalty collection, ad platform optimization, and fan/viewer engagement.

With our recent acquisition of Dell Services, now NTT DATA Services, we offer expanded services and capabilities to the media and entertainment market. While we work to integrate our portfolios, we invite you to learn more about NTT DATA Services’ media and entertainment expertise.